Client: SXSW Interactive
To kick off the 2015 SXSW Gaming Awards Ceremony, director Jeremy Cox created this opening sequence that traces the progression of video gaming, from iconic PONG through modern day titles. In a retro turn away from strict animation, the director opted to pick up a macro lens and shoot blips and lines off of various TVs and monitors. The abstract compositions, coupled with smart sound design by editor Zach Kilroy, took the audience on a nostalgic journey through video game years.
We had such a good time that we created this behind the scenes video to share the process.
Creative Director: Jeremy Cox
Executive Producer: Gabriel Marquez
Producer: Jon Hassell
Designers: Max Strizich, Kris Fortin
2D Animators: Sekani Solomon, Hayato Yamane, Henry Chang
Editor: Zach Kilroy
Additional Editor: Nate Buchik
Sound Design: Zach Kilroy
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