- 745 7th Avenue
- American Express
- Bubbles in the Wine
- HBO
- Lexus IS
- Lincoln Center Infopeel
- Los Angeles County Museum of Art
- Mercedes Benz
- MTV VMAs 2011
- Natural History Museum - Age of Mammals
- Natural History Museum - New Dinosaur Hall
- New City
- Paul Rand Film
- The First Time
- The Museum of Modern Art, New York
- Times Square Alliance Visitor Center
- Victoria's Secret
- World Trade Center
- Wynn Las Vegas - Lake of Dreams
745 7th Avenue
Credits:
Client: Morgan Stanley / Kohn Pedersen Fox Project Info:
745 7th Avenue fuses storytelling and architecture. The signage and 24-hour content that we created in collaboration with Kevin Kennon and Kohn Pedersen Fox is a living, branded surface that spans a full New York City block in Times Square. Juxtaposing live data streams with views of foreign markets and local communities, the building breathes with life and acts as a barometer for an ever-changing world. The project was created using a customized digital template of the building's screen to compose pre-visualizations. Once the pre-visualizations were approved by the client, digital files and 35mm film were produced as final imagery.